San-Ei Blue®

Switch to natural blue for beverages and confectionery

Blue creates instant visual impact in food and beverages, yet natural blue has long been difficult to achieve with the vibrancy and reliable performance brands need.

FDA-approved San-Ei Blue® is the first choice for a high-performing natural blue shade for Beverages and Confectionery applications in the US. Explore what San-Ei Blue® can unlock for your brand and get in touch with Döhler’s experts for color conversion.

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Factsheet

San-Ei Blue®

Get the San-Ei Blue® Factsheet with details on this natural blue

Benefits at a Glance

  • Excellent performance in combination with other colors from natural sources to create green and purple shades.
  • Plant-based colorant extracted from the Gardenia fruit.
  • Fast color exchange thanks to Döhler AI tool – to replace Blue 1 & Blue 2 in your product.
  • FDA approved for use in selected beverage categories and confectionery.

From Blue Inspiration to Market-Ready Concepts

  1. Define your application
    Tell us whether you are working on beverages, hard candy or soft candy.
  2. Explore your target shade
    Identify the blue tone and visual positioning that fit your brand concept with the support of Döhler’s AI color selection tool.
  3. Test performance
    Evaluate color, stability and sensory performance in your specific formulation.
  4. Move toward launch
    Use Döhler’s application expertise to accelerate product development and implementation.

     

Ready to Create Your Next Blue Product?

Share your application challenge with us. Our team will get in touch to discuss how San-Ei Blue® can support your next beverage or candy concept.

Talk to our San-Ei Blue® experts

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